Caitlin Clark, one of the most influential players in women’s basketball, is known for both her style of play and the attention she’s brought to the sport. The rookie guard has recently entered the Women’s National Basketball League, playing for the Indiana Fever. She gained national attention from her thrilling college career at the University of Iowa. As a Hawkeye, she broke records and grasped the recognition from fans watching at home, even those who usually gravitate toward watching men’s basketball.
The excitement surrounding her WNBA season debut, unfortunately, came with the harsh reminder of the physical demands professional sports have. Clark recently announced that she will be out for the remainder of the season due to a groin injury. While her injury is not career-threatening, this setback has made an impact on her fans. People from around the country who tuned in to watch her play felt her absence on the court, and their disappointment showed how much weight she has been carrying as the WNBA’s newest star.
From her first-ever professional game, it was clear that Clark was more than just a player; she was a phenomenon. Prices of tickets skyrocketed, arenas sold out and many sports networks all desired to broadcast the Fever’s games. Clark’s presence reshaped the WNBA in many ways. Teams that were playing the Fever would often move to bigger arenas to hold the number of fans that wanted to see her play. Additionally, her jersey sales were regularly on the top charts and even became an inspiration to other young athletes.
Off the court, Clark has become the face of the league and given the WNBA mainstream media coverage that it hasn’t received in almost three decades of its existence. Clark has helped fuel broader conversations on issues: pay equality and women’s sports investments.
Clark’s impact on the WNBA can’t be measured in points, assists or even wins. It shows in the crowds, on TV and the way that young athletes look up to the WNBA as their dream. Her injury may have slowed her down, but above all, it has shown how vital she is to the league’s success.